The March of Time: Teen-Age Girls
Part of the March of Time series, this episode (Volume 11, Number 11) focuses on a new sociological phenomenon - the teen-age girl. She is recognized as unique, with a mind of her own and not necessarily prone to following in her mother's foot-steps. Industry now recognizes this sector of society as a potentially lucrative market, the result being that magazines, beauty products and clothes are all being designed with the teen-age girl in mind. New music is central to their activities, and there is also an increasing demand for photogenic teen-agers as models.
From the archive
Episode of The March of Time released in 1945 as U.S. Army educational film # EF-221, Science In Business. "Reel 1 briefly describes early studies and experiments in geometry, chemistry, and electricity. Shows the pyramids. Describes the melting of metal in a foundry, the machining of tungsten, use of light metals in aircraft production, the generation of electricity by sunlight, and Dr. Langmuir's experiments with oil film. Reel 2 describes consumer research. Charts depict consumer preferences. President Roosevelt addresses Congress. Citizens are interviewed for a political poll. Shows office activity in the Advertising Research Foundation; pollsters for Fortune, Gallup, and Roper at work; the G.M. customer research office; and a spokesman analyzing research problems." National Archives Identifier: 24395
Why this is free to watch
The March of Time: Teen-Age Girls (1945) is hosted by the Internet Archive as a public-domain or openly licensed work, which means its copyright has expired, lapsed, or was released by the rights holder. The uploader declared an explicit licence, linked in the source panel. Nitrate streams the file directly from the Internet Archive and hosts no video itself.
- Director
- United States. Army
- Starring
- Westbrook Van Voorhis
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